About the Project
In support of the sitelet created for Macy’s Spring Fashion's site, my team was responsible for developing and creating a mobile game. Similar to the American Icons Mobile Game, the intention of Spin & Win was to engage customers and drive them to Macy’s mobile app. The game was featured exclusively within the Macy’s app (available for Android and iOS users) and allowed customers to play for a chance to win various prizes.
My Role
This was my first time designing a mobile game, but the process was very similar to the American Icons Mobile Game. My team began concepting together and I then took it on as lead designer.
